Starting an Ecommerce Business

ecommerce
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Starting an Ecommerce Business

If you are thinking about starting an ecommerce website, but you are unsure of where to start, then this will serve as a guide in starting an ecommerce business.

ecommerce

businessnewsdaily.com

For an ecommerce business to start you will need:

  • A brand name
  • A unique selling proposition
  • A website
  • Products
  • Ability to collect payment
  • Ability to deliver goods
  • Qualified traffic

If you have all of these things then you have an ecommerce business. You need to take note though that it is not easy to make a profit, you will then need the financial discipline to cut your losses when its needed.

Brand Name

Generally the brand name and the domain name are the same. You will then need to use a brand name that customers are able to identify with your product category and positioning.

Why People Should Buy From You

You must have some reason for people to buy from you. This means you need to create an ecommerce marketing plan. You shouldn’t spend too much time on this though as you will not get the winning formula right away and you can tweak it as you move forward.

The Website

If you are familiar with online technologies then you already know how to get an ecommerce website going, if no then this might seem like a daunting task. You can then consider a hosted ecommerce solution like Shopify.

Selecting Your Product

You can pretty much sell anything online. In keeping with the one-day deadline here are some ideas:

  • Choose something available locally that you could market somewhere else.
  • Choose a digital product

Payment Gateway

If you choose the hosted ecommerce solution then there is the chance it comes with a payment gateway otherwise you will need to sign up for a basic payment mechanism like PayPal.

The Logistics

If you are selling digital products then there will be a mechanism that will deliver these automatically.

Initial volumes are likely to be low, so you could ship the items yourself once a day.

Pay Per Click Advertising

If you want to hit the ground running, then start a PPC campaign.

 

Sureswipe

Sureswipe

SureSwipe is a provider of credit and debit card swipe machine services in South Africa. We offer your business unmatched personalised service and competitive rates.
Sureswipe
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Starting an Ecommerce Business

ecommerce September 25th, 2015
Facebooktwitteryoutubetumblrmail

Starting an Ecommerce Business

If you are thinking about starting an ecommerce website, but you are unsure of where to start, then this will serve as a guide in starting an ecommerce business.

ecommerce

businessnewsdaily.com

For an ecommerce business to start you will need:

  • A brand name
  • A unique selling proposition
  • A website
  • Products
  • Ability to collect payment
  • Ability to deliver goods
  • Qualified traffic

If you have all of these things then you have an ecommerce business. You need to take note though that it is not easy to make a profit, you will then need the financial discipline to cut your losses when its needed.

Brand Name

Generally the brand name and the domain name are the same. You will then need to use a brand name that customers are able to identify with your product category and positioning.

Why People Should Buy From You

You must have some reason for people to buy from you. This means you need to create an ecommerce marketing plan. You shouldn’t spend too much time on this though as you will not get the winning formula right away and you can tweak it as you move forward.

The Website

If you are familiar with online technologies then you already know how to get an ecommerce website going, if no then this might seem like a daunting task. You can then consider a hosted ecommerce solution like Shopify.

Selecting Your Product

You can pretty much sell anything online. In keeping with the one-day deadline here are some ideas:

  • Choose something available locally that you could market somewhere else.
  • Choose a digital product

Payment Gateway

If you choose the hosted ecommerce solution then there is the chance it comes with a payment gateway otherwise you will need to sign up for a basic payment mechanism like PayPal.

The Logistics

If you are selling digital products then there will be a mechanism that will deliver these automatically.

Initial volumes are likely to be low, so you could ship the items yourself once a day.

Pay Per Click Advertising

If you want to hit the ground running, then start a PPC campaign.

 

Sureswipe

Sureswipe

SureSwipe is a provider of credit and debit card swipe machine services in South Africa. We offer your business unmatched personalised service and competitive rates.
Sureswipe
By
@
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